How to make money online

Money makes the world go round.  And we all want a great, fulfilling and successful life. So we work hard and ensure we have secured our futures. But sometimes, especially in Kenya, getting a good job or business might be a pipe dream. So we jump at every opportunity we get to earn money and make a name for ourselves. Although making money from desk jobs and physical businesses is great, working online is also a good and well-paying venture if done right. Before we go any further, kindly note that making money online is no easy fete; it takes a lot of discipline, long hours, and hard work.

With the current rate of unemployment on a constant upward spiral, a large number of Kenyans need to get empowered in whichever way to facilitate a good start. If you are looking to earn a few coins from your day job or just want to venture into another hustle, online work is a good place to start. This also works especially well for students who don’t have classes all day and stay at home moms and dads who need a few coins in their pockets.

Often, to be able to work online, you need a laptop or computer and a good internet connection. The rest is your hard work and determination. In Kenya, there are many people who have become successful from working online and there are many ways in which you can earn money. These include, but not limited to;

  1. Freelancing


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Freelancing is one of the best ways to work online. This is where you offer your services to someone and get paid for it. There are many freelancing sites that you can register on and start working immediately. These sites offer a wide range of jobs that one can do. Some jobs are easy and do not need any training while others need you to be knowledgeable. Some of the best sites are Upwork, Fiverr, PeoplePerHour, Freelancer, among many more credible sites.

Before embarking on getting work on sites, make sure you do your due diligence and ensure that the site is genuine and credible. Under freelancing, some of the best ways to make money include;

  • Blogging/ Having your own website

Blogging or having your own website is a sure way where you can easily make good money when you are consistent. For this to work best, you will need to come up with a niche you want to focus on, e.g. food, tech, travel, etc., and host your blog on a domain. You can do this by coding the site yourself or use platforms like WordPress which offer free and paid for domains. For you to earn money, you need to have a paid domain and write great content regularly to drive traffic to your site.

Once you have a domain and traffic to your site, you can monetize your blog/website by advertising e.g. through Google AdSense, this is considered the best, where you advertise products from companies on your blog and get paid. Another way to monetize your blog is through affiliate marketing where you insert links or banners on your blog that lead to merchant sites like amazon and get paid based on the clicks or views.

Selling products is another way to make money from your blog. If you have enough traffic on your website/blog, you can sell your product, either physical or digital, which in turn gives you money. When you make a name for yourself, you can have brands, companies, etc. paying you to mention them on your site, you could also be asked to run/write for someone’s blog, and can also offer consultancy services in your line of work.

Although it takes time and commitment, blogs/websites are sure ways to earn a good amount of money in Kenya.

  • Content creation

As the name states, content creation entails creating content for online use. However, this content should be relevant, current, and entertaining. Before you embark on this, do research on your preferred niche and target audience to get a better understanding of what you want to embark on.

Kenyans are embracing online content and it’s a sure market to venture into. The best way to create content in Kenya is through blogging and vlogging which majorly entails YouTube. Once you identify a niche, you can write and showcase this on a blog or you can create videos on YouTube. For you to make it big on YouTube, you need to produce informative, eye-catching videos, have a great personality that captures the viewers’ attention, and have great and insightful content that will make the viewer subscribe and follow your videos. The more views you get, the more money you make.

Just like blogging, YouTube pays majorly on advertising where you get paid on the number of viewed and clicked ads. Google AdSense, as earlier stated, is the best for ads. In Kenya, another great way to make money on YouTube is through collaborations and endorsements. When you have a good following, companies can use your platform to advertise themselves and pay you. E.g. if you are doing a travel vlog, then a hotel may pay you to endorse them.

  • Academic/article writing

Just like blogging and content creation, you still need accounts to go about this kind of work. This work requires you to be creative and a good writer and you may be required to take a few tests on these platforms to ensure you know what you are doing. To begin with, you can start off doing easy and less complicated jobs so as to build your portfolio. Once your portfolio shows you are competent, you can now easily get great paying jobs and grow from there. When done right, this kind of writing will give you a good salary.

  • Virtual assisting

Being a virtual assistant is now on the rise in Kenya and is paying well. There are many sites that you can get VA jobs that pay handsomely. This work basically involves helping corporates, businesses, or individuals mostly with administrative work that they are unable to handle themselves. This may include; making or receiving phone calls, sending out or replying to emails, data entry, writing, and editing, scheduling or bookings, event planning, customer service, social media management, etc. There are a wide range of jobs to do as a VA and all is done mostly in the comfort of your home.

Being a VA entails you to have some sort of academic qualification so that you are able to handle the work assigned to you, but this is not a must. If you feel you can work perfectly as a virtual assistant, you can find trainers online who train you on the basics at a small fee. After training, you can now register on freelancer sites and bid for VA jobs. Consequently, if you are a quick learner, you can apply for jobs without needing any training and learn on the job. Some sites that are great for VA’s include Virtual Staff Finder, Magic, Upwork, 24/7 Virtual Assistant, MyOutDesk among many others

  • Transcription, translation, and tutoring

Transcription is basically converting audio into a written transcript. Although tasking and time consuming, transcription requires you to listen to an audio/video file and write down what is being said. There are soft wares that can make your work easier by automatically converting what is being said but it still needs a keen eye and ear. Apart from a laptop, you will also need a good set of headphones/earphones.

Translation is majorly translating a file from one language to another. You may be tasked to translate a file from e.g. Swahili to English, English to French, Luo to English, etc. this kind of job entails one to have a good command of several languages.

Tutoring is teaching a subject you are good at. If you are good at a particular subject, you can register on credible tutoring sites and teach students of all ages. You will be expected to take an exam or course before they certify you and allow you to tutor.

There are many sites in Kenya that offer transcription, translating, and tutoring jobs but be sure to use out genuine and credible sites to avoid being scammed.

2. Social media


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Apart from engaging with friends and family and getting your daily dose of entertainment and news, social media is also a good way to earn money. Having a good following and great engagement on your social media platforms is the first thing you need when you venture into social media. You can do this by regularly posting relevant information that engages your followers. Once you have this, you can become an influencer through collaboration and endorsements. This is where you can mention, write or talk about a product or service being offered by a company and the said company pays you.

Apart from influencing, you can manage social media accounts for companies and get paid to do it. As the world continues to go digital, many corporates, brands, and businesses have a social media presence to advertise, market, and engage with their clients. The credibility of a business is best seen on how they run their social media pages. Because of this, many companies are hiring social media experts to maintain an online presence.

You can also use social media platforms to sell your products online. We have seen many people in Kenya thriving through their social media pages. For example, you can create your own page on Facebook to sell, market, and advertise your products and services. E.g. you can sell shoes on Facebook and offer delivery services to your clients.

3. Web designing

If you are great at web designing, then your skills are all that you need to make a killing in the online world. Web designing involves the production and maintenance of websites. You can create websites for people and help them maintain them at a fee.

4. Forex trading 

Forex is a portmanteau of foreign currency and exchange. Forex exchange is the process of changing one currency into another currency for a variety of reasons, usually for commerce, trading, or tourism. To get started, you may need to get training on how to go about it and the pros and cons. Then, you need to get a forex account from a broker and do a market analysis every day and trade. You can start off with a small amount of money and grow from there.

If you are a risk-taker, you can also try your luck on bitcoins and cryptocurrencies but much caution is advised as many sites may con you of your hard-earned money.

5. E-books

If you are good at writing then you can write a book and publish it online using e-publisher soft wares and sell your book online. These books can be on anything you are well versed in e.g. cookbooks, a guide to a better lifestyle, etc. If you are a good storyteller, then you can write short stories and novels and sell them online. If you are not too good at writing, you can find someone to write for you and publish and sell the book online.

6. Offer a course

You can also offer a course where you charge people to learn from. Such courses include trainings on how to do something e.g. article/academic writing, how to use something e.g. a software etc. Research on services you are good at and know how to package your course. You can offer a free package of the course that will encourage people to apply. You can check out Udemy on how to go about this.

7. Surveys and reviews

There are companies and businesses that pay you to do surveys and reviews. You could be asked to review a show, music, products for a certain amount of money. You could also be asked to do a survey for an amount of time by a company especially those who want to launch new products or those who have just launched new products and want to find out how it’s doing. These surveys can bring you some good coins but it is always advisable to take jobs from a reputable site as most of them end up being scams.

The above examples are just a small slice of the online work cake. There is a lot of work to do online and all you need to do is do research on what you are great at, look out and register on credible sites and start working. remember, just like desk/office jobs, online work still needs hard work and self-discipline. Good luck!!



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